The Gearheads slide into 4-high and spend an evening talking design, marketing, technology and inspiration with Jonathan Ward, the founder and CEO of ICON 4×4 and TLC. Known for their modern take, yet charmingly nostalgic-in-character FJ and Bronco and Derelict builds, the company is blazing new paths through design and forward thinking. We go deep into the “why.”
On a second visit from Eric Tscherne and Carson Lev, the Gearheads continue a discussion on Creative and Design Management, exploring what make for good manager and successful teams. A discussion on how to guarantee failure through a disregard for value differentiation is especially enlightening for anyone involved in the creative process.