Hot Rod Power Tour
Power Tour Magnetism: Creating the Art
For the third year in a row, I have had the honor of creating the Long Haul Gang magnets given at each stop on the Hot Rod Power Tour. For 2019, I made it a personal mission to man the wheel on Creative Direction as well as producing the art, and at the risk of sounding like an overly-proud parent, this one raises the bar. Let’s tear into the artwork and see what makes it tick, and drop a few tips and tricks your way, too. I’m a giver.
The Jimi Day Experience
With Brad out on a super-secret, pre-SEMA Show mission, Alex and Brian discuss the performance enthusiast industry and signature automotive events with Jimi Day. As one of the founders of FM3 Performance Marketing, Jimi is an experiential marketer, meaning that he and his team provide not just an event, but a targeted experience for the attendees and participants. The guys dig into what all of that means, the life of an escort card distributor in Vegas, and Brian’s pitch for the Altamont of car events.
