The Gearheads slide into 4-high and spend an evening talking design, marketing, technology and inspiration with Jonathan Ward, the founder and CEO of ICON 4×4 and TLC. Known for their modern take, yet charmingly nostalgic-in-character FJ and Bronco and Derelict builds, the company is blazing new paths through design and forward thinking. We go deep into the “why.”
The Gearheads finally sit down with Bob Thrash and talk graphics, builds, legendary cars, influences, taking chances and more. In keeping with the ongoing theme of “all things are delicately interconnected,” you’ll be shocked at the single person we can trace all current trends back to. And in a cheesy way.
Automotive journalist, author of literally hundreds of books, former director of the NHRA Motorsports and World of Speed Museums and all-around fascinating guy and friend of the Gearheads, Tony Thacker stops by. We talk about the wild and crazy 1970’s car mags, trading cookies for access to the Ferrari plant and design studio, and make some Monty Python references, too.
Each year at The SEMA Show, PPG Automotive Refinish hosts the most unique booths, featuring a fresh theme. This year was home to Camp Wannapaintem, and the Gearheads were honored to host Cristina Fronzaglia Murray, the Director of Customer Communications and Service and Jeremy Seanor of Lucky Strike Designs fame live from the lodge. We talked paint, creativity, marketing and Dewey Cox.