On a very special episode thirty-two, Zane Cullen of Cotati Speed Shop joins the Gearheads to talk SEMA, project cars and the day-to-day ins and outs of running a multi-person hot rod shop. Things go wildly sideways but get back on track deftly as we explore the science and psychology of managing personnel, evolving a brand and business, and finally the super-secret SEMA Show debut plan. Boom.
On episode thirty-one, the Gearheads talk project cars, photoshoots and the trials and tribulations of starting a car magazine from the ground up with Automotive Photographer Robert McGaffin. You’ve probably seen his work on a number of covers over the years, and on this episode, we pull the covers back on what it takes to make it as one of the best lens men in the hot rod world.
With Brad out on a super-secret, pre-SEMA Show mission, Alex and Brian discuss the performance enthusiast industry and signature automotive events with Jimi Day. As one of the founders of FM3 Performance Marketing, Jimi is an experiential marketer, meaning that he and his team provide not just an event, but a targeted experience for the attendees and participants. The guys dig into what all of that means, the life of an escort card distributor in Vegas, and Brian’s pitch for the Altamont of car events.
Episode twenty-nine brings it all your way, courtesy of the very vocal and always insightful and entertaining Steve Strope of Pure Vision Design in Simi Valley, California. The guys talk vintage BMX bikes, bass guitar, reality TV and more. We get into the SEMA Show talk, Joe Rogan’s Nova and even a bit of serious health and family discussion, and learn a lot form a very driven and passionate designer and builder. If you’re looking for the ultimate kick in the pants to go and do your thing, this is your episode. Especially if you wear a man bun.
On episode twenty-eight, the Gearheads host Brian Brennan, the Network Director at the Motor Trend Group. You may know him best as the Editor of Street Rodder Magazine (and his work with Classic Trucks Magazine, Chevy High Performance and ‘Vette, just to name a few), and you’ll most likely come to know him in this episode as a guiding light in the hot rod industry and hobby, and one heck of an entertaining and nice guy. Even after the drive-by mooning story.
Round Six’s Brian explores the shocking parallel of custom car build stories and the motion picture special feature. Taking a look at a side of George Barris’ career that is often overlooked, Brian finds that the King of Kustomizers had a kindred spirit in Forrest J Ackerman, another Hollywood fixture bent on preserving the history of his passion.
Mike LeFevers, the man behind Mitech Racing Engines and a life member of the Bonneville 200 MPH Club joins the Gearheads on episode twenty-seven to talk 300 MPH Firebirds, a Crown Victoria without brakes, and land speed racing as a family hobby. Having been the Engine Development Director at Carroll Shelby Enterprises and cutting his teeth at Gale Banks Engineering, he knows a thing or two about muffler selection and butt dyno myths. Yeah, we had to ask.
Brian, Brad and Alex stay in for episode twenty-six and talk SEMA Show preview previews, streamliner project PR disasters, Alex’s 1964 Chevy C-10 project, kit cars and chocolate diamonds. It was just that kind of a night. Hilarity ensues with the Salt-O-Masochist and a celebrity-themed steering product development idea gone incredibly sideways. You’re welcome.
The Gearheads take a few minutes to catch up with Chris Jacobs on episode twenty-five, and discuss his love for cars, involvement in the hobby, and the success of his TLC show Long Lost Family, which is gearing up for its fourth season. This one has bar exams (well one, actually), acting careers and even a plug for a high-powered telescope. It’s short on time, but long on value. Of some sort or another.
Episode twenty-four lands in your lap with an orange blur and a heaping plate full of our friend Brad Fanshaw, the man behind iconic action sports marketing, hot rod brands and so much more. We talk podcasting, television shows, first cars and billet guitars among other things… If you’re interested in what it tales to make a unique brand statement in the very noisy automotive aftermarket, you won’t want to miss this one.